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Hotel Marketing 101: Online Hotel Reviews and How to Increase Them

Nearly every traveler checks online reviews before booking a hotel. Seriously, nearly every one - 97.7% read other travelers’ online reviews. So, ...

How Franchise & Boutique Hotel Designs Drive the Hospitality Industry Today

Checking into a hotel room at this very moment, a vacationing guest on the Florida Gulf Coast is delighted to see her accommodations are a spot-on ...

11 Ways to Increase Hotel Bookings with Great Photos

A picture is worth a thousand words. Online photos of your hotel can make or break your booking stream - and we couldn’t be more serious about that.

Crafting a Hotel Marketing Plan That’s Worth its Weight in Gold

You may have a beautiful hotel in an even more desirable location. You may have also crafted the perfect contemporary design with stylish, ...

6 Things the Hospitality Industry Learned in 2017

It was the first full year a hotelier sat in the Oval Office. The three-headed battle grew more intense between mainstream hotels, home-sharing ...

6 Hospitality Trends Coming in 2018

The industry evolves subtly each year. Small changes in business practices, design, and philosophy become vogues and trends. You might barely ...

Guest Expectations: Wood Veneer vs. Laminate Casegoods

4 Hospitality Furniture Scheduling Plans Your Vendor Should Stick To

Picture this: You’re at the site of your new hotel project, and the deadline has you sweating. You look down at your watch. Where’s that delivery ...

3 Hotel Furniture Safety Factors Designers Can't Ignore

How your hotel furniture is manufactured can affect not only your bottom line, but also the health and safety of those who use it.

5 Modular Hotel Design Adaptive Furniture Options

Has ownership opted for a modular hotel design? Though it’s not for everyone, it can offer an economical option. Going modular often makes sense to ...